Simple Steps 3: Marketing Plan
Date and Time
Tuesday Mar 14, 2017
5:45 PM - 8:45 PM EDT
March 14/ 5:45 - 8:45 pm
Location
Art Institute of Charlotte 2110 Water Ridge Pkwy Charlotte, NC 28217
Fees/Admission
Simple Steps 2-5 is a one-time fee of $150 for all four workshops. A 2nd person from the same company may attend for an additional $50.
Website
Contact Information
Michael Jackson
Charlotte SCORE
704-344-6576
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Description
This workshop provides you with an introduction to marketing communication methods and tools to maximize your customer reach. The discussion in the Marketing Plan workshop covers pricing strategies, positioning, the difference between features and benefits, and different marketing strategies. At the end of this session, you will know how to: outline your marketing strategy, test your marketing message, choose the right sales channel, and exercise your marketing strategy.